Over the
last decade, a significant number of companies have come to realise that their
commercial success relies - at least in part - on the activities of governments.
Of course,
government decision-making is outside the control of even the best
manager. But smart businesses are
realising that, with the right advice and strategy, they can build strong and
productive relationships with the government.
Businesses
that have built strong relationships with their State and Federal governments are
reaping rich rewards. These businesses are securing the government as customers
or suppliers, winning government support for new business ideas, and getting
the approvals they need for major projects and developments.
Shrewd
business leaders understand that working with government means keeping one eye
on the future. This has never been more important than in NSW today. With a change in government possible,
or even likely, in March 2011, businesses have a finite amount of time to
ensure a change of government doesn't present an unnecessary risk.
Businesses
who have worked hard to develop commercial relationships, progressed their
investment plans and had input into detailed policy settings, could find
themselves back to square one after a change in government.
These are
the businesses that need to work more closely with the next government during
2010.
The doors of
the Opposition (like those of the government) will always be open to
business. The challenge won't be
about getting through the door - it will be about having some understanding of
what's going on behind the door. Understanding
the key players and their motivations, policy development processes and
priorities will be the difference between success and failure.