WHAT WORKS

COCA-COLA: OPEN HAPPINESS

Ogilvy & Mather

Just as generations of teenagers grew up with classic Coca-Cola commercials such as "Beach Ball" and "Sky Surfer", Coke's new "Open Happiness"... More

NRMA INSURANCE SAYS 'UNWORRY'

Human

The Unworry campaign for NRMA Insurance represents a fundamental shift for the insurance category. Instead of using the usual tactics of exploiting... More

RED CROSS: YEAR OF THE BLOOD DONOR CAMPAIGN

MOON COMMUNICATIONS GROUP

2009 is The Year Of The Blood Donor and the perfect opportunity to reverse the trend of decreasing blood donor... More